Value Selling & Value Realization Onboarding Program
Transform your commercial approach in just 6 hours with our comprehensive value-centric training program designed for sales and customer engagement professionals.
Elevate Your Commercial Strategy Beyond Features
Why Value-Based Approaches Matter
In today’s cloud-first environment, traditional product-focused selling falls short. Customers expect solutions that deliver measurable business outcomes and tangible ROI.
Our 6-hour onboarding program introduces you to a powerful dual methodology that spans the entire customer lifecycle—from initial engagement through long-term success.
Value Selling
Learn to align your solutions with customer business goals and create compelling value propositions that differentiate you from competitors.
Value Realization
Master the techniques to ensure promised value is actually delivered post-sale, creating opportunities for expansion and renewals.
Each module combines theory with hands-on practice, ensuring you can immediately apply your new skills in your professional environment.
Key Learning Objectives
This comprehensive program equips participants with practical skills that can be immediately applied to their daily work.
Outcome-Focused Selling
Shift from product features to business outcomes that resonate with decision-makers and create meaningful differentiation.
Trust-Based Relationships
Build stronger customer connections through authentic value promises backed by structured delivery mechanisms.
Higher Win Rates
Develop compelling, value-based proposals that clearly articulate ROI and business impact to improve close rates.
Revenue Expansion
Identify new cross-sell and upsell opportunities by systematically tracking and showcasing solution impact.
Customer Retention
Improve renewal rates through structured post-sale value management that proves your ongoing worth.
Comprehensive Two-Day Curriculum
The program culminates with a real-life simulation based on a multinational company scenario, allowing participants to apply value management tools in a complex B2B deal.
Interactive Learning Methodology
Beyond Theoretical Concepts
Our training methodology is designed for maximum retention and practical application. Rather than passive lectures, you’ll engage in structured exercises that mirror real-world scenarios.
- Step-by-step walkthrough of value-based methodologies
- Real business examples from various industries
- Structured practice with immediate feedback
- Collaborative case study simulation
- Takeaway templates for immediate application
Materials and Resources Included
Practical Tools for Immediate Application
Participants receive a comprehensive toolkit of resources they can implement immediately following the training:- Value Proposal Templates Ready-to-use frameworks for creating compelling value propositions tailored to different stakeholders.
- ROI & KPI Analysis Sheets Customizable spreadsheets for calculating and tracking financial impact and key performance indicators.
- Storytelling Guide Structured approach to crafting persuasive value narratives that resonate with decision-makers.
- Case Study Workbook Detailed scenarios with guided exercises to reinforce learning through application.
Program Details
- Duration: 6 hours total (2 sessions, 3 hours each)
- Format: Online interactive sessions
- Languages: Available in English and Spanish
- Prerequisites: None required
Investment: 4.000 Euros
Includes all course materials, lifetime access to recorded sessions, and a 30-day post-course support period for questions and implementation guidance.
Corporate packages available for teams of 5+ participants with customization options for your industry challenges.
Transform Your Commercial Approach
Who Should Attend
This program is specifically designed for sales, presales, and customer engagement professionals who want to:
- Move beyond feature-based selling to value-driven conversations
- Build a systematic approach to ensuring customer success
- Create stronger alignment between promises and delivery
- Increase win rates and improve customer retention
Ready to Get Started?
Join thousands of professionals who have transformed their approach to customer engagement through our proven methodology.
The next session starts soon with limited availability. Secure your spot today and begin your journey toward more impactful, value-centered customer relationships.